Artisanal Imports Launches New Website

Artisanal Imports has announced the launch of its new website, featuring a new intuitive design, upgraded user experience, media center and more. For all the details, see the release below:

Austin, TX (June 6, 2017) –  Artisanal Imports has relaunched its website, www.artisanalimports.com involving an overhaul of its design, features and accessibility, which reflects its growth as a company and its new communications initiative.

The new design makes it easier than ever to learn about Artisanal Imports, its ever-growing roster of import and domestic producers, where to find their products, how to buy and sell them and the latest media coverage and news. The site’s new responsive layout is device friendly, navigation has been streamlined, scrolling is minimized and it all is accompanied by gorgeous photography.

At the start of 2017, Artisanal Imports positioned itself to become a leader in news generation and distribution with a new public relations initiative covering its worldwide portfolio of breweries and cideries.

It also is establishing itself as a leading educational resource for industry professionals unfamiliar with the rich culture and talented brewers behind some of the world’s most respected beer and cider brands.

“Our new website is the hub for our communications initiative”, says Lanny Hoff, SVP-Brands Manager of Artisanal Imports. “We now have a content management system in place that houses press releases, news articles, stories and downloadable marketing material that our retail and wholesale partners can use to help make buying decision and to educate their customers. The content on our website now can be linked to our eNewsletters and social media broadcasts to consistently engage our diverse contact list including consumers, producers, retailers, distributors, and the media. In today’s market, we feel this is the most impactful communications strategy going forward.”

The site also features integrated social feeds, allowing you to view Artisanal’s latest Twitter and Instagram posts without leaving the site, along with easy-to-find social icons for its social platforms.

The PRODUCERS tab allows you to access a completely updated, interactive list of the Artisanal roster, with company information, lists of available products, brand assets and links to individual brand websites.

The BUY AND SELL tab offers a simple, direct route for any product inquiries you may have, with an intuitive form designed to get you more information in less time.

The OUR COMPANY tab, which offers an overview of Artisanal Imports, with drop down tabs that cover the company’s history, key personnel and contact information, and links to industry partners.

The MEDIA & NEWS tabs features press releases and media coverage on the Artisanal portfolio accompanied by expert industry insight articles to help you stay current on important trends.

Lastly, the CONTACT US tab offers a direct line to Artisanal for inquiries.

Interested in selling Artisanal Imports portfolio of breweries and cideries at your restaurant, bar or retail store? Interested in becoming a distribution partner for Artisanal Imports? Please contact Lanny Hoff with interest.

For more information about Artisanal Imports and its renowned lineup of producers and products, please contact Lanny Hoff at +1 (612) 245-5433 or by email at [email protected].