Top 10 Tips for Choosing a Domain Name for a Website

An original domain is an opportunity to sell services, products and stand out among competitors. Here we highlight several advantages of an original domain name so that you can distinguish your brand and drive online traffic to your website.

What is a domain name?

Before you buy a domain name, it is recommended to understand what it is and why it is needed. A laconic, clear name will represent the brand on the Internet and help it stand out from the rest.

Domain – This is part of the URL of a site page. Found after prefixes, which are specified as such characters: //. The name consists of two main parts. This is the actual domain and its level. It's worth noting that this is not a synonym for web site. By host we mean the server on which information about the site is stored, but the names are different everywhere. It is recommended to take this into account before registering the original idea.

10 recommendations for successful domain selection

Cheap domain name - doesn't mean bad. Thanks to the abundance of services that provide their own hosting and a database of potential titles, you can choose an option to suit any allocated budget. The main thing is to read reviews about the hosting first to see for yourself that it has good reviews and high average ratings. The domain name registrar will turn out to be successful.

List of recommendations for successful cooperation:

Focus on uniqueness. You can study potential competitors, find out which experiences were successful, and which were unsuccessful, but you should not just copy the name of the site. This will lead to confusion among clients, and because of this they they might not turn to you for services, and there may be problems with the court related to copyright infringement.

Choose a domain that is quickly remembered. The shorter the better. There is no need to dwell on verbosity or complexity.

Make sure the page's domain name is easy to pronounce. If it can be easily understood and read, then it can also be written quickly, without errors and on the first try, and this increases traffic. If a potential customer cannot find your site, he will simply open another one due to the large selection.

It is important to put meaning into the domain. It should be associated with services, goods or a brand, if it is already sufficiently advertised and has a good reputation in the market.

Choose only a secure registrar. The reliability of the hosting determines how long the resource will work, and the timing affects profits, business and the effectiveness of actions.

The right TLD is the key to success. There are different options that cover specific niches. This could be education, commerce, travel, business, universal data or information technology. The selection depends on the area.

Whenever possible, include keywords in your domain name. This is a great opportunity to scale your SEO and promote your resource to the TOP for free thanks to specific customer requests.

When the name of a site does not reflect it at all, it evokes associations with fraud or low quality.

Using too many underscores, dashes or numbers is a disadvantage, since potential regular customers simply will not be able to remember the combination.

Claim the rights to the domain so that competitors do not later create a similar one and steal some of their customers.

The registrar at this site is an excellent option for those clients who are looking for a large assortment of free domains and favorable terms of cooperation.